CEO El Cañonazo Transmedia..
Creator, executive producer, speaker, and writer, specialized in branded content, transmedia narratives, and cultural innovation. He founded El Cañonazo Transmedia, a leading company in Spain for more than a decade, and currently promotes projects that combine new narratives and technology from Brussels. He directs the podcast Su Atención, Por Favor, included in the Forbes 50 Best in Podcasting list, and is the author of the book Tu Atención, Por Favor (LID, 2023) about the attention economy. As a conference speaker, he has participated in forums across Europe and Latin America, exploring topics such as artificial intelligence and creativity..